Keep the idea.
Change the format.
Give an article another life as a social post, newsletter, video script, or carousel. Start from the work you have already done, then make it right for the channel.
Included with Tribune and Imperator.The same idea, ready for another format.
The French press article becomes a LinkedIn conversation, a newsletter, and a short video script. Compare the actual format tools below.
Open a conversation around the idea.
Turn a useful point from the article into a shorter post. Inspect the wording and copy it into LinkedIn when you are ready.
The example closes with a question about what readers notice when trying a new brew.
Choose where the idea goes.
Select a format from your article and generate a version built for that shape. Keep a single idea consistent while adjusting the length, structure, and opening.
- LinkedIn posts and X threads.
- Email newsletters with subject and preview text.
- Short or long video scripts.
- Branded PDF carousels.
Carry your voice with it.
Use your writing preferences as context, then edit the result. A useful newsletter and a useful social post need different pacing, so read each version in its own right.
Review, then share.
Copy the text into your chosen channel, or download the carousel. Check claims and links in the repurposed version before sharing. The source article’s editorial pass is not a certification of new wording in another format.
A few things you might be wondering.
Does repurposing automatically post to every social network?
No. The formats are prepared for you to review, copy, or download and share through the appropriate channel. Publishing an article to a connected website is a separate workflow.
Can I edit the generated version?
Yes. Review and adjust the text before using it. You can also tailor your writing preferences and carousel branding.
Does the original article’s fact check cover every new format?
No. Repurposing can change wording and emphasis. Check the final version before sharing, even when its source article passed Editorial Review.
You have something worth sharing.
Give your next good idea a place to go.
Create your first article 14 days of Tribune. No card needed. Explore plans